Dear Marketing Director, MarComm Manager, insert your title here…
I was working on your project and I need to talk to an engineer. How does the water thingy attach to the other gizmo?
And for that other project, I can’t get the engineer to email me back. Could you arrange a call for me?
Also, the technical video you sent me won’t work so I am having trouble figuring out how this valve works. Could I get on the phone with an engineer?
And, I just got off the phone with the other engineer on that other project and I didn’t understand a thing he said.
Also, what does GPM stand for?
P.S. It would be nice if I had some experience with plumbers so I know how they talk, act, and think about their jobs, tools, and purchases.
How to Avoid This Email
The email above is the kind of thing that stalls out a Monday morning. Or even worse stalls out a project and “gives you” a deadline extension.
But it doesn’t have to be so.
To enjoy the benefits of a copywriter who can understand your business the way you put in hours of work to do, give me a ring at 417 213 0307.
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